In the world of professional fighting, boxers often place their trust in managers to help guide their careers effectively. While boxers may prefer to focus on their training and performance, managers take charge of the big picture through administrative tasks. So, why do boxers need managers?
Boxers need managers to guide their careers effectively. They can help boxers fight the right matches, receive the best compensation, and fight in well-attended events. Moreover, boxers rely on managers to share the high-demand responsibilities of being a professional athlete.
In the rest of this article, we will take a closer look at each of these responsibilities. We will see how managers have become integral in the professional boxing industry. We will also discuss how the role of the manager is evolving to meet the needs of the modern boxer.
Find the Right Matches
A boxing manager has many responsibilities, which are all aimed to advance and guide a boxer’s career. This involves making sure the boxer is in the right fights to help him grow as an athlete. Choosing fights doesn’t necessarily mean only finding matches the boxer can win.
The manager may choose fights that the boxer will be challenged by to help him evolve as a fighter.
All boxers may dream of participating in a World Championship fight. The role of the manager is to take the boxer’s raw talent and skills and guide them through the professional boxing world.
Managers establish relationships with other professionals in the boxing community in order to set the right matches. A fighter’s statistics may not tell the whole story, and it is up to the manager to dig deeper.
Managers need to get to know the fighter’s style, which will help them make informed decisions for their clients.
For a compelling interview detailing the ins and outs of life as a boxing manager, you can check out this video on Youtube:
Promote the Boxer and Matches
Promoting the boxer is a large part of what the manager does. If the boxer is seen as popular with a large fan base, he will be more attractive for promoters. The more fans who pay to see a boxer fight makes the boxer more lucrative to the venue.
Promoters are looking for boxers who can draw large paying crowds on a regular basis. Therefore, the manager is invested in raising the profile of the boxer and enticing fans to come to matches.
Managers Handle the Press
Managers are also in charge of handling the press. While the boxer has plenty to focus on training and conditioning, the manager will handle press inquiries. Today, this can include both traditional press and the ever-evolving social media platforms.
Managers Handle Brand Marketing
A strong marketing vision is necessary when it comes to effectively promoting a boxer. Managers will often utilize a consistent, appealing brand as part of a marketing plan for their clients. As a result, they need an eye for marketing and design in addition to their connections and industry knowledge.
The marketing aspect of the boxing industry has changed as social media has become increasingly popular. Now managers have the opportunity to share much more intimate content with fans.
This type of marketing allows for consistent communication with fans to keep them invested and excited about their favorite fighter.
Managers have a vested interest in the success of their boxing talent since it directly influences their own income. They normally take a percentage of what the boxer earns. That is why they are motivated for the boxer to advance in the profession for the success of both themselves and their clients.
The more popularity a boxer has, the more leverage a manager has to negotiate with the promoters.
The manager needs strong negotiation skills to get the best deal for the boxer. At the same time, they must avoid a reputation of being difficult to work with. It takes a mix of business skills, finesse and tact for a manager to be successful in the world of negotiation.
Training and Guidance
Many managers are just as active in training as they are behind the scenes. It’s not enough for managers to just have good business skills and industry contacts. They also need deep knowledge of the sport to help guide their fighters through the physical aspects of the career.
Managers will often help establish a fighter’s training schedule to ensure their maximum professional development.
They may be the go-to person for diet information and meal planning.
Managers are highly motivated to keep their fighters in the best physical shape possible. The more successful and talented the fighter is, the more valuable they will be to the manager.
The Changing Role of the Manager
Some boxers begin their career without the help of a manager. A novice boxer may prefer to negotiate the logistics on his own in order to keep more of the profits.
However, as careers develop and boxers become more successful, this can change. The boxer may choose to hire a manager to take some of the pressure off the logistical and administrative side.
The manager’s role will become more important as the boxer grows in fame and popularity. Matches may become huge events, and a lot of time and energy can be spent negotiating the contracts and payments.
Additionally, as the boxer becomes more popular, they are more of a target in the press. The manager may have a harder job when it comes to spinning the narrative around a scandal, a rumor, a rivalry, or a painful loss.
Boxing managers have a wide array of responsibilities to help the boxer advance in their field. The manager makes many choices to help guide the boxer’s career through matches, promotion, and payment. When boxers trust their manager, they can focus more on their training, development, and fighting.
If a boxer doesn’t want a manager, they are free to do so. However, it might be the wrong step to take for their career.